{"id":1322,"date":"2020-03-27T13:27:39","date_gmt":"2020-03-27T13:27:39","guid":{"rendered":"https:\/\/www.instancy.com\/2020\/03\/27\/learning-ecosystem-meets-ecommerce\/"},"modified":"2023-10-25T12:23:08","modified_gmt":"2023-10-25T12:23:08","slug":"learning-ecosystem-meets-ecommerce","status":"publish","type":"post","link":"https:\/\/www.instancy.com\/ar\/learning-ecosystem-meets-ecommerce\/","title":{"rendered":"Learning Ecosystem Meets eCommerce"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1322\" class=\"elementor elementor-1322\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-810ec8a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"810ec8a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1494e2b\" data-id=\"1494e2b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bcc45ed elementor-widget elementor-widget-text-editor\" data-id=\"bcc45ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You may already have a learning platform in place. One of your stakeholders discusses offering learning content and knowledge transfer to external customers. You wonder how you are going to integrate this \u2018eCommerce component\u2019 to your existing LMS or learning platform. Whether you realize it or not, this ONE request completely changes the landscape of your L&amp;D infrastructure.<\/p>\n<p>Instancy gets this request all the time. Customers call and ask, \u2018how can we do this?\u2019 If they currently use the Instancy Learning Platform, it simply means turning on the e-commerce app in their dashboard! We designed our original software solution from the ground up. It\u2019s been a decade since we started building the Instancy platform. With each upgrade or iteration, we raised the bar to provide one of the most comprehensive \u2018one solution\u2019 learning environments in the industry<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de50f2e elementor-widget elementor-widget-heading\" data-id=\"de50f2e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Seamless Experience to the Learners<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b0a0f2 elementor-widget elementor-widget-text-editor\" data-id=\"0b0a0f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We pride our product on seamless integration. Many traditional learning platforms can make it difficult to integrate everything your L&amp;D team wants in their toolbox. For example, an important \u2018must have\u2019 is the ability to integrate data and reporting (enrollment, learning completions and payments data). All the data is in one place. On the administrative side, make one change and it appears everywhere. Change the catalog on your internal catalog. If that course is also available for purchase to outside learners, those changes appear across your entire platform.<\/p>\n<p>In an eCommerce environment, our customers want the ability to have variable pricing. They want to offer discounts or coupons. They want to easily connect to the popular payment gateways. Instancy marks all those boxes also!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee951f8 elementor-widget elementor-widget-heading\" data-id=\"ee951f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Front End and Back End<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48749de elementor-widget elementor-widget-text-editor\" data-id=\"48749de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>When we define a learning platform, we must differentiate the\u00a0<strong>front end and the back end<\/strong>\u00a0of the system.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03b289c elementor-widget elementor-widget-heading\" data-id=\"03b289c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">The front end is the focal point of the learner.<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40373c0 elementor-widget elementor-widget-image\" data-id=\"40373c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"779\" height=\"481\" src=\"https:\/\/www.instancy.com\/wp-content\/uploads\/2020\/03\/2-1.jpg\" class=\"attachment-large size-large wp-image-22576\" alt=\"The front end is the focal point of the learner.\" srcset=\"https:\/\/www.instancy.com\/wp-content\/uploads\/2020\/03\/2-1.jpg 779w, https:\/\/www.instancy.com\/wp-content\/uploads\/2020\/03\/2-1-600x370.jpg 600w, https:\/\/www.instancy.com\/wp-content\/uploads\/2020\/03\/2-1-300x185.jpg 300w, https:\/\/www.instancy.com\/wp-content\/uploads\/2020\/03\/2-1-768x474.jpg 768w\" sizes=\"(max-width: 779px) 100vw, 779px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a10851f elementor-widget elementor-widget-text-editor\" data-id=\"a10851f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>It is the web entry or portal. It is also what a learner sees on their mobile device as a native app. The user looks at the menu choices. Or perhaps an intelligent device recognizes the learner\u2019s skill path and recommends the next course or group of courses. The learner can perform a catalog search or browse broader categories. Increasingly courses are indexed by filters such as job role, price range, and payment gateways.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b5394d elementor-widget elementor-widget-image\" data-id=\"1b5394d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"672\" height=\"484\" src=\"https:\/\/www.instancy.com\/wp-content\/uploads\/2020\/03\/3-1.jpg\" class=\"attachment-large size-large wp-image-22577\" alt=\"Increasingly courses\" srcset=\"https:\/\/www.instancy.com\/wp-content\/uploads\/2020\/03\/3-1.jpg 672w, https:\/\/www.instancy.com\/wp-content\/uploads\/2020\/03\/3-1-600x432.jpg 600w, https:\/\/www.instancy.com\/wp-content\/uploads\/2020\/03\/3-1-300x216.jpg 300w\" sizes=\"(max-width: 672px) 100vw, 672px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f78cd6 elementor-widget elementor-widget-heading\" data-id=\"5f78cd6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The Possibilities are Endless<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d147e5b elementor-widget elementor-widget-text-editor\" data-id=\"d147e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Think of all the different tasks the user can access in the front end. Examples specific to eCommerce include:<\/p>\n<ul>\n<li>Home page or portal<\/li>\n<li>Catalog and intelligent browsing<\/li>\n<li>Course Previews and\/or skill assessments<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-09a3728 elementor-widget elementor-widget-heading\" data-id=\"09a3728\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The eCommerce Experience<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3253dc0 elementor-widget elementor-widget-text-editor\" data-id=\"3253dc0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The eCommerce part of the learning portal is more than paying with a credit card. Sophisticated systems allow the user to treat purchasing a course the same as making an online purchase for clothes or other items online. You need a seamless interface where the learner searches and discovers learning opportunities, but also to add the course to a wish list, add to the shopping cart, and view or enter discount codes.<\/p>\n<p>To have a robust learning platform, all possible learner interactions are key. How does all this integrate?<\/p>\n<p><strong>The Back End<\/strong><\/p>\n<p>The quality of the software coding along with the complex logic to execute it is no simple task. Instancy\u2019s back end is seamless and powerful. The databases and analytics are complex, but Instancy makes it simple.<\/p>\n<h3 class=\"has-text-align-center\"><strong>YOU DO NOT NEED TO WRITE A SINGLE LINE OF SOFTWARE CODE<\/strong><\/h3>\n<p>The backend integration is simple and streamlined. Many organizations find this integration to be the most difficult task. Learning systems that have an eCommerce component must integrate with gateways like PayPal and Authorize Net. Globalization makes payment with Braintree popular because it accepts payments in multiple currencies. We also integrate with Trouchnet and are adding more all the time. Finally, Instancy works with in-app purchases such as Apple and Google.<\/p>\n<p>As you plan your learning ecosystem, know that you can think out of the box and imagine the depth and breadth of what you can offer your stakeholders. Instancy is here to guide you and ensure you have a positive outcome.<\/p>\n<p>Until next time\u2026<\/p>\n<p>Harvey<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-94128e6 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"94128e6\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;slideshow&quot;,&quot;background_slideshow_gallery&quot;:[{&quot;id&quot;:22157,&quot;url&quot;:&quot;https:\\\/\\\/www.instancy.com\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/Blog-bg-1-min.png&quot;}],&quot;background_slideshow_loop&quot;:&quot;yes&quot;,&quot;background_slideshow_slide_duration&quot;:5000,&quot;background_slideshow_slide_transition&quot;:&quot;fade&quot;,&quot;background_slideshow_transition_duration&quot;:500}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ff029f9\" data-id=\"ff029f9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-112b24f elementor-widget elementor-widget-image\" data-id=\"112b24f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"150\" height=\"148\" src=\"https:\/\/www.instancy.com\/wp-content\/uploads\/2022\/04\/Blog-bnner-image-2.png\" class=\"attachment-large size-large wp-image-22156\" alt=\"Blog-bnner-image\" srcset=\"https:\/\/www.instancy.com\/wp-content\/uploads\/2022\/04\/Blog-bnner-image-2.png 150w, https:\/\/www.instancy.com\/wp-content\/uploads\/2022\/04\/Blog-bnner-image-2-100x100.png 100w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e1b6661\" data-id=\"e1b6661\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-01ecbbe elementor-widget elementor-widget-heading\" data-id=\"01ecbbe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Your learning business is unique. We configure the right learning platform solution that fits you like a glove.<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b77825e elementor-align-center elementor-widget elementor-widget-button\" data-id=\"b77825e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/instancy.zohobookings.com\/#\/customer\/instancyinc\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Book a Demo Today<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>You may already have a learning platform in place. One of your stakeholders discusses offering learning content and knowledge transfer to external customers. You wonder [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":15476,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[9],"tags":[79,81,316],"class_list":["post-1322","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-learning-platform-and-technologies-learning-platform-and-technologies","tag-ecommerce","tag-elearning","tag-virtual-training"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>eCommerce sells in the learning ecosystem.<\/title>\n<meta name=\"description\" content=\"Not selling your training content to external customers? 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