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| Challenge |
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As a large multinational company, Hunter Douglas needed a simple and integrated channel partner portal and content management system for product marketing communication, documentation and training for channel partners world wide |
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As a premiere provider of window fashions, window treatments and coverings, including shadings, sheers, louvers, shades, blinds and shutters, Hunter Douglas was looking for a platform to personalize product knowledge content to channel partners and dealers worldwide while integrating with existing channel partner web sites |
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| Solution |
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After evaluating products from a number of vendors, Hunter Douglas selected Instancy and its product Instancy On-Demand Knowledge Portal and Instancy Content Management System - based on their need for integrated communication needs and low cost solution requirements |
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Instancy's content management system and content delivery portal enabled Hunter Douglas to create, manage, meta-tag and re-purpose the product knowledge content on demand |
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Instancy Content Management System allowed Hunter Douglas product marketing and training experts to develop multimedia rich and eLearning standards compliant content and also allowed bringing in 3rd party content related to generic sales, soft skills and IT training. |
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Instancy on-demand knowledge portal delivers personalized content to dealers based on the dealer type i.e. Gallery, Showcase, Showroom and At-home. The implementation also included integration with 3rd party application for user authentication and personalization. |
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| Results |
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With Instancy, Hunter Douglas standardized its channel partner communication and product training programs in a single portal interface where channel partner around the world can access critical product information |
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Hunter Douglas can make changes to the content in real-time to match business and product time lines |
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The company can track and evaluate the user of its product marketing and training knowledge resources so they can optimize their efforts and future enhancements |
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Future efforts will focus on integrating multi-languages, collaboration and online feedback and community development into the channel partner portals |
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| "Instancy allowed us to develop an outstanding product knowledge and training portal for our valued dealers, fabricators and other channel partners. We were able to use in-house produced content, 3rd party course library and rapidly create multiple customized training program. Instancy provides the platform to seamlessly deliver personalized content for each user. In this process, Instancy was required to interface with a variety of our other vendors: catalog course companies, data integration for users, etc. On all levels, everything went very smoothly and we are extremely pleased with the results." |
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| Donna Keeler, Director of Training |
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